Choose one audience and one useful action
Give the destination, available time, filming constraints and the action viewers should take. Supply approved facts and brand examples. Ask for a script built around evidence, rather than a grand opening that could advertise anything.
Plan a [duration] video for [audience and channel] about [product, event or idea]. The viewer should [action]. Approved facts are [evidence] and our tone is [own example]. We can film with [equipment, people, locations and time]. Ask about the most important gap, then draft a timed script with spoken words, on-screen text and footage needed. Do not invent benefits, testimonials or footage we do not have. Keep unconfirmed details marked.
Turn the script into a realistic shot list
Separate existing assets from footage that still needs making. Confirm permission for people, locations and materials. A proposed shot is not evidence that consent or a licence exists.
Use this approved script [text] and our asset list [confirmed files and descriptions]. Produce a shot list with scene purpose, required asset, who must confirm permission and estimated filming order. Label estimates. Keep missing shots visible; do not claim to have watched inaccessible files, identify private people or assume rights to music and images. Ask which missing asset changes the plan most.
Review the edit against the approved brief
Provide a transcript and timecoded review notes when the model cannot inspect the video. Check captions and visible calls to action against the actual cut. Keep final publication under human control.
Review this video using [accessible video or timecoded transcript and screenshots] against the approved brief [text]. First say what material you can actually inspect. Check claims, names, dates, captions and the call to action, quoting the time or supplied passage. Do not invent audio or scenes. Separate confirmed issues from checks I must perform in the editor. Ask which uncertainty must be resolved before I publish; do not publish anything.
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How to use this guide
This guide was written with AI assistance. Its sample situations are examples, not customer results. We have not systematically tested the prompts on live models. Check important results against the original sources and ask a qualified professional where needed.